​"Your Path To Career Success"

S9 Ep5: Creating a Personal Brand That Commands Executive Respect: Making Sure Your Reputation Opens Doors Before You Walk In

Kathryn Hall "The Career Owl" Season 9 Episode 5

Welcome back to Your Path to Career Success — the podcast that helps you build the skills, confidence, and strategies to thrive in your career.

In this episode, we’re starting Phase 2 of our journey: Positioning for Executive Opportunity. Over the next few weeks, we’ll explore how to prepare yourself to be seen, considered, and chosen for C-suite roles. And we begin with one of the most powerful tools in your leadership arsenal — your personal brand.

Here’s the reality: at the executive level, decisions about you are often made before you even walk into the room. Boards, CEOs, and search firms form an impression long before you have a chance to introduce yourself. The question is — does your reputation open doors, or quietly close them?

When your brand commands executive respect, you’re not just another name on a list — you’re invited into opportunities, you gain advocates who speak for you when you’re not in the room, and you’re seen as someone who already belongs at the executive table. Without it, even high-performing leaders risk being overlooked.


What You’ll Learn in This Episode:
• The difference between a manager’s reputation and an executive’s brand
• The four pillars of a brand that commands respect at the C-suite level
• How to shift from being known for what you do to being recognised for how you lead
• Practical steps to strengthen how others perceive your leadership
• Reflection exercises to ensure your narrative matches the executive identity you want to project

This episode is packed with insights, practical approaches, and actions you can take this week to start shaping a personal brand that signals readiness for the C-suite and ensures your reputation works for you — not against you.

 

What next?
A big thank you for tuning in to Your Path to Career Success — where your ambition meets actionable advice.
🦉 Ready to step into enterprise leadership with confidence? Book a free discovery call and explore how my Unlock Your Career Potential coaching programme can support your transition: https://calendly.com/thecareerowl
🦉 If this episode resonated with you, subscribe, leave a review, and share it with a colleague who’s preparing for executive leadership.
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Useful Resources:
📘 Executive Presence: The Missing Link Between Merit and Success by Sylvia Ann Hewlett — a powerful guide to building the credibility, influence, and presence that open executive doors.

 

Next week: Showcasing Enterprise Impact in Your Career Narrative: Framing Achievements to Demonstrate Readiness for the Top

I would love to know what you think of the episode

People on this episode